Winner announced for Bodog's "Easiest Contest Ever"

Bodog marketers took an innovative course on a recent promotion, titled appropriately "The Easiest Contest Ever" with a prize of $ 100 000. All active Bodog players whose total online deposits were equal to or greater than $100 between August 3rd and September 15th, 2006 were automatically entered for the draw...and even the winner, Brett Bowman of North Dakota had forgotten he had been eligible!

"Our goal was to create a contest so absurdly easy to enter that all our international customers had to worry about was gearing up for what really matters - football season. The next step was to deliver on the $100,000 grand prize," said a company spokesman.

The lucky winner (there must have been thousands of entries given Bodog's popularity as an online gambling site) said: "It took me a few minutes to even recall the contest." With $100 000 to spend, one of the first toys Bowman plans to purchase is a new GMC Denali.