Revel cuts licence ties to Atlantic City

News on 23 Sep 2014

Atlantic City, the one-time U.S. East Coast gambling capital, had its credit rating cut one level to BBB+ by Standard & Poor’s following a similar downgrade by Moody’s Investor Service earlier this year.

The rating cuts follow the loss of potentially five of its twelve casinos this year, despite what was coined the “Atlantic City turn-around” undertaken by Governor Chris Christie early in his five year term of office.

“The downgrade and negative outlook reflect our opinion of the revenue and potential liquidity pressures that the city faces following the closing of four of its 12 casinos, two of which are in bankruptcy,” S&P analyst Lindsay Wilhelm, wrote in the report.

In related news, Revel Group LLC said it will terminate its License Agreement with the Revel Branded property in Atlantic City following a brand audit undertaken by Starworks Group, a branding and PR firm.

As owner and licensor of the Revel Brand, Revel Group has put licensee Revel Entertainment Group LLC on notice of violations under the agreement in terms of non brand adherence.

Revel Group said it hopes the Revel developed property in Atlantic City will be reopened and successfully re-positioned for non-gaming purposes as it was originally intended.

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