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14 Sep 2022

Relax Gaming, the igaming aggregator and supplier of unique content, has announced the third Mega win from its innovative Dream Drop jackpots, released earlier this year. One lucky Ireland-based player recently won €1,486,291.47 while playing Temple Tumble 2 Dream Drop via Betsafe, part of the Betsson Group. The Mega Jackpot is the largest of Dream …

15 Mar 2022

Premium slots and table games provider Habanero has further boosted its presence in the Baltics by going live with Betsafe, one of the flagship brands belonging to leading operator group Betsson.   Betsafe offers a wide selection of innovative iGaming products to its Baltic players, and in light of the new agreement, can now add several of …

3 Aug 2020

Casino game and software developer Red Tiger gaming has entered the Estonian market for the first time with leading casino brand Betsafe. The deal gives the brand exclusive access to 20 of its best games for six months, including hits such as Dynamite Riches, Mystery Reels and Piggy RichesTM MegawaysTM. Betsafe has also joined Red …

6 Aug 2019

Red Tiger’s Daily Drop Jackpot Network has become the company’s fastest growing jackpot product, paying out more than £2.5m in just four months since launch. Introduced in April this year, the network-wide ‘must-drop’ jackpots have been an unprecedented hit with tier one brands and millions of their players. Boosted by the liquidity of operators such …

10 Aug 2017

Online casino and sports betting operator Betsafe has signed up Conan McGregor as its European ambassador, and will benefit from the huge publicity around the AFC fighter’s August 26 confrontation in Las Vegas with boxing champion Floyd Mayweather. Betsafe is offering odds of 49/1 to all new customers that the Irish star will be victorious …

16 Jun 2017

Betsafe has become the first Betsson Group brand to integrate horse race betting as part of its sportsbook portfolio. The launch follows Betsson’s acquisition of niche operator RaceBets in 2016 which complemented Betsson’s sportsbook offering with a proprietary horse racing product and an experienced horse betting trading team. “Horse racing is an essential part of …

17 May 2017

Betsafe has been named an official principal partner of the inaugural Star Sixes tournament to be held at The O2, London, from 13-16 July. The partnership affords Betsafe branding rights across the venue for the international six-a-side game, digital rights across the Star Sixes website, use of official Star Sixes content, footage and stills on …

21 Apr 2017

It appears from player posts on several forums that online casino operator Betsafe may be joining the exodus from the Australian market triggered by amendments to the country’s Interactive Gaming Act (see previous  reports). Aussie players have reported being advised that they will be unable to make further deposits or play games from their accounts. …

12 Apr 2017

Betsafe has become the official gaming partner of the Mixed Martial Arts (MMA) Cage Warriors following the inking of a two-year deal. “We love MMA here at Betsafe, and working with Cage Warriors was a natural fit,” Nicola Fitton, Managing Director of Betsafe, said. Under the terms of the agreement, MMA fans will be able …

30 Aug 2016

Football League One club Sheffield United FC has inked a single season sponsorship and official betting partner agreement with online gambling operator Betsafe. The deal gives Betsafe publicity and social networking exposure through club media vehicles, along with stadium and kit branding opportunities.

17 Jun 2016

Betsson’s subsidiary Betsafe has launched a new social native pool betting game for iOS and Android. In Emperor powered by Betsafe, players score points by predicting events in a live football match and compete against each other to win cash prizes that are pre-allocated from a prize pool. “There is an increased demand for games …

16 Oct 2015

Premier League football club Manchester City has announced that its new official betting partner and sponsor for both the men’s and women’s teams is online gambling operator Betsafe. “Through in-stadia initiatives, including betting kiosks, fan activations at the Etihad Stadium, access to exclusive behind the scenes footage, LED advertising and an online presence as the …

3 Oct 2015

Depending on your personal view, online gambling operator Betsafe’s latest Rugby World Cup promotional campaign is amusing and innovative….or rather vulgar. The company has gone to some expense to equip selected pubs across Britain with purpose-built urinals fitted with motion sensors and an eye-level video screen. The idea is that the natural output of players …

14 Aug 2015

Online gambling operator Betsafe is upfront that it is in business to prosper in its latest television advertisement, produced by the Swedish CP+B creative agency and adopting a confrontational strategy that players don’t always win. “Life is all about the challenge,” says the gambling boss at the beginning of the ad., strolling languidly through throngs …

3 Jun 2014

White label peer to peer sportsbetting provider Tailorbet has appointed Liam Casey to the position chief executive officer. Casey previously served as managing director of Betsson Group’s Betsafe, head of operations and marketing at Amaya Gaming’s Wagerlogic and commercial marketing director of L-EV8. He will take ownership and responsibility for Tailorbet’s customisable white label P2P …

4 Jul 2013

The Belgium Gaming Commission’s blacklist of online gambling operators it wants banned by ISPs and banking institutions was again expanded this week, bringing to 78 the number of operators unlicensed by Belgium yet still allegedly accessing its players. The latest additions are 1bet2bet.com, Casino-Belgie.com, Betsafe.com and Intercasino.com. They join a distinguished list of tier one …

27 Mar 2013

Mobile specialist Play ‘n GO has developed and launched a new exclusive slot for Betsson’s Betsafe brand titled Gumball 3000. The game captures the spirit of the well-known car race and its unique cocktail of high style, lavish hospitality and blend of exclusive elite cars.  This year the Racing starts in Copenhagen and runs via …

31 Jan 2013

Williams Interactive, the online games supply division of Chicago-based casino supplier and games developer WMS, has signed two major European internet gambling operators for a wide selection of the company’s games, including Bruce Lee, Kronos and Zeus slots. Nordicbet and Betsafe’s Casino Black both announced the availability of these popular games, which have been pulling …

9 Oct 2012

Quickspin, the Swedish internet gambling games developer founded by former Net Entertainment managers, has launched its new slot Rapunzel’s Toweron Casino Red at Betsafe. Themed on the German fairy tale written by the Brothers Grimm, Rapunzel’s Tower is also live at Harry Casino and offers innovative features such as the “Wild Stick until you win” …

4 Apr 2012

Net Entertainment has confirmed the major Mega Fortune progressive jackpot hit at Betsafe online casino reported here several days ago, advising that the winner was a Norwegian man in his mid-thirties who has been playing at the casino since 2007. The lucky winner has received payment totalling Euro 949,866.67 (around US$5.3 million), a new record …

31 Mar 2012

Early unconfirmed reports are that Net Entertainment’s big money progressive slot Megafortune delivered another multi-million Euro windfall Friday with an as yet unidentified player at the Betsafe online casino hitting a jackpot worth almost Euro 4 million. Megafortune jackpot trackers report that just short of two and a half months ago this progressive awarded a …

11 Mar 2012

The Swedish gambling group Betsson’s final payment of Euro 12.5 million for Betsafe (through the acquisition of the holding company Artic Invest AS – see previous reports) has been achieved, the company reported this week. Betsafe is a Malta-licensed operation focused on the Nordic markets and offering sports betting, casino and poker to its clients. …