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Enjoy a blast from the past in Lady Luck Games’ latest retro release Cherry Supreme

17 Feb 2022

Prepare to turn back the clocks as Swedish slots specialist Lady Luck Games has delivered its sweetest slot release to date, Cherry Supreme.   This eighties-inspired 5-reel, 10 payline slot was designed to replicate classic fruit-machine style gameplay, rolling back the years and taking players back to a simpler time.   Despite sporting a distinct …

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Triple Cherry scores significant content partnership with 1xBet

30 Mar 2020

Triple Cherry, the leading slot game developer, has signed a significant content agreement to make its inspirational games available for 1xBet customers. Triple Cherry’s slots are all jam-packed with imaginative designs, smart math models and the vast majority of these are created using 3D technology. Popular titles such as Mega Chef, Saint Fermin, Carnaval do …

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Cherry delivers 89 percent increase  EBITDA during 2018

13 Feb 2019

Cherry AB’s latest annual report for full year 2018 details a substantial increase in consolidated revenue, profit and EBITDA. Key performance highlights for the 12 months ending December 31, 2018 include: Consolidated revenue increased by 44 percent to SEK 3,236 million (2017: SEK 2,252 million), of which organic growth amounted to 3 percent. Corporate acquisitions contributed …

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Cherry’s Highlight Games pens deal with Sisal Entertainment and Eurobet Italia Srl

6 Feb 2019

Cherry AB subsidiary Highlight Games has inked a multi-year deal with Italian gaming operator’s Sisal Entertainment and Eurobet Italia Srl for the supply of its Soccerbet™ virtual sports games in Italy. Highlight Games products will be rolled out across the Sisal Matchpoint and Eurobet retail estates as well as online and mobile channels. The first game to be integrated will be Soccerbet Single …

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Cherry AB receives $1 billion takeover offer

18 Dec 2018

Cherry AB’s Independent Bid Committee (IBC) said in an industry update Tuesday that it recommends shareholders accept a public offer from the European Entertainment Intressenter Bid Co AB of SEK87 per series A and B share which based on all shares of series A and B in Cherry, corresponds to approximately SEK 9,193 million ($1,016,965,512 or GBP 802,273,110).  The …

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Cherry delivers in third quarter report

31 Oct 2018

Cherry AB delivered robust results in its third quarter report published Wednesday. Key performance highlights for the three month period ending September 30, 2018 include: • A 58 percent increase in Group revenue to MSEK 899 (Q3/2017: MSEK 567), with organic revenue growth amounting to 46 percentages. Acquisitions contributed 1 percentage and currency 12 percentages …

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Cherry acquires remaining Game Lounge shares

17 Oct 2018

Cherry AB has acquired the remaining 5 percent of shares in affiliate firm Game Lounge Sweden AB for a purchase consideration comprising three parts and amounting to a maximum SEK 260 million. The first part of the purchase consideration is a SEK 100 million fixed cash amount. The second and third, amounting to SEK 160 …

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Cherry acquires remaining Game Lounge shares

17 Oct 2018

Cherry AB has acquired the remaining 5 percent of shares in affiliate firm Game Lounge Sweden AB for a purchase consideration comprising three parts and amounting to a maximum SEK 260 million. The first part of the purchase consideration is a SEK 100 million fixed cash amount. The second and third, amounting to SEK 160 …

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Cherry group launches new online betting operation in Poland

12 Oct 2018

Gaming operator Cherry Online Polska, a subsidiary of Cherry AB is launching PZBuk, a new sports betting brand in the Polish market. The name can be translated as “The Polish Bookmaker”, in line with the names of major Polish sports associations. Lahcene Merzoug, CEO of ComeOn in the Cherry group said in a press statement …

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Cherry group launches new online betting operation in Poland

12 Oct 2018

Gaming operator Cherry Online Polska, a subsidiary of Cherry AB is launching PZBuk, a new sports betting brand in the Polish market. The name can be translated as “The Polish Bookmaker”, in line with the names of major Polish sports associations. Lahcene Merzoug, CEO of ComeOn in the Cherry group said in a press statement …

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Board resignations at online casino group

28 Aug 2018

The sudden and surprising departure of Anders Holmgren, CEO of the Cherry online gambling group, earlier this year has been followed by the resignations of two board members amid reports of an investigation into insider trading involving the company. Swedish media reports late last week noted that directors Anna Bergius and Claes Ruthberg have resigned …

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Cherry posts solid H1-2018 results

16 Aug 2018

Cherry posted a positive set of results Thursday,  highlighting: Q2-2018: • Group revenue increased by 41 percent to SEK 753 (536) million, with organic revenue growth amounting to 39 percent (37); • Profitability improved, and EBITDA increased by 78 percent to SEK 165 (93) million on margin of 22 percent (17); • Profit for the …

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Cherry group exercises option to acquire more shares in Highlight Games

7 Aug 2018

The Cherry gambling group has announced that it has exercised its option to acquire another 7.8 percent of the shares of Highlight Games Ltd. In addition, Cherry has acquired shares corresponding to 15.1 percent of the company from parties not active in the company. The total purchase price amounts to GBP 5.4 million, which will …

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Cherry awarded Polish license

2 Jul 2018

Cherry AB has become the ninth licensed operator in the Polish market following a sportsbetting license award from Poland’s Ministry of Development and Finance, a process that reportedly took six months. The online sportsbook operates under Cherry Online Polska Sp. z.o.o., with its headquarters in Warsaw. Other license awards comprise: Fortuna, Milennium, TotoLotek S.A., E-Toto, forBET, LV Bet …

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Cherry CEO dismissed by board of directors

26 May 2018

In an announcement by its board of directors Friday Cherry Group AB said that it has “terminated the employment of Anders Holmgren as CEO and President of Cherry effective immediately.” Company chairman Morten Klein acknowledged the contribution Holmgren has made during his fifteen month tenure as CEO and President, but said that the board has …

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Cherry AB CEO detained by Stockholm district court

24 May 2018

In an industry update on the arrest of chief executive officer Anders Holmgren following an investigation by the Swedish Economic Crime Authority (see previous reports), Cherry AB said the Stockholm District Court had informed the company that it formally detained Anders Holmgren, on reasonable grounds suspected for severe insider trading, at a court appearance today (Thursday).

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Cherry CEO remains in detention

23 May 2018

In another brief industry update, Cherry AB has advised that prosecutors have requested the Swedish court detain chief executive officer Anders Holmgren who is suspected of “severe insider trading as a result of share trading”. Media speculation points towards Holmgren’s acquisition of SEK 12 million Cherry AB shares following a profit warning which was issued …

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Cherry CEO under investigation

22 May 2018

In a short industry advisory, Cherry AB has informed of the arrest of chief executive officer Anders Holmgren by the Swedish Economic Crime Authority. According to the advisory, Holmgren was investigated for insider crime as a result of share trading.  He was arrested following a search of Cherry AB’s offices this morning (Tuesday). “Cherry will …

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Cherry group subsidiary posts its Q1-2018 results

5 May 2018

Swedish games and software developer Yggdrasil Gaming in the Cherry Group has followed the parent company’s latest Q1 results (see previous reports) with its own performance metrics, highlighting: * Revenues up by 73 percent year-on-year to SEK 57.6 million (Q1 2017: 33.3 million); * Growth in local currency Euro was 65 percent year-on-year, aided by …

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Cherry Group reports strong Q1-2018 performance

3 May 2018

Sweden’s Cherry gambling group has reported strong growth and earnings in its Q1-2018 interim report, highlighting: • Group revenue up by 26 percent to SEK 681 million (541), with organic revenue growth amounting to 25 percent (44); • Profitability improved and EBITDA up by 131 percent to SEK 192 million (83) on a margin of …

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Cherry acquires further stake in Almor Holding Ltd

1 May 2018

Cherry AB will call on the option to acquire an additional 7.5 percent share holding in Almor Holding Limited (Almor) bringing its total stake to 90 percent. Almor operates online casino and sportsbook in primarily German-speaking countries.  Brands include Sunmaker, Sunny Player Casino and Kingplayer. The purchase price for Almor Holding Limited will, according to …

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Cherry’s ComeOn welcomes new managing director

25 Apr 2018

Cherry AB subsidiary ComeOn Malta Ltd has appointed Lahcene Merzoug as managing director succeeding Tomas Johansson who has been overseeing the position in an acting role. Merzoug joins the company from Mr Green where he served as chief marketing officer.  He previously held senior roles at Evoke Gaming and is described as having a solid …

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