New marketing chief for Affilite Media

News on 6 Feb 2009

Affiliate Media, Inc., the parent company of Casino Affiliate Programs.com (CAP), has announced the appointment of marketing professional Bob Rains as the company’s new Vice President of Marketing.
“We are extremely proud to welcome an online marketing professional of Bob Rain’s experience, caliber and reputation to the Affiliate Media family,” commented Warren Jolly, the company’s CEO. “As the flagship brand for a family of premier online marketing websites, Affiliate Media’s commitment to quality is perfectly complemented by Bob Rains’ history of excellence and achievement.”
The marketing portfolio that is Rain’s responsibility includes AffiliatePrograms.com, CAP, and Poker Affiliate Programs.com (PAP). The company also maintains a strong network of lead generation websites and advertisers that generate thousands of leads per day in several prominent online verticals.
“Bob is deservedly one of the most popular figures in the online gaming industry, and we’re very excited to see what he can do for CAP and PAP, let alone the rest of our business that sits outside of online gaming,” stated Jolly. “We’re confident that he’ll introduce us to an even wider audience among affiliate marketers worldwide.”
Rains can boast almost a decade’s worth of Internet marketing success. He recently served as the Head of Acquisition for Betfair, one of the world’s foremost gambling companies with a large family of online gaming subsidiaries under its corporate banner. He has also served as Director of Online Marketing for Everest Poker, another popular gaming website, in addition to holding several other high-profile online marketing roles at companies such as PUMA and Karmaloop.com.
He has a reputation for being knowledgeable in the search engine optimisation field and other online marketing techniques, with wide experience as a freelance contractor to international companies.

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