Big bang at EiG for GTech G2

News on 15 Sep 2009

The GTech G2 Internet gambling services group, which features Boss Media, Finsoft, St Minver and Dynamite Idea, plans an ambitious roll-out of new products at the EiG conference starting in Copenhagen, Denmark this week.
The group will feature major software releases for its bingo, poker, casino and minigames products.
“We’re looking forward to introducing our new interactive gaming division to the i-gaming industry,” said Atul Bali, CEO of  G2.  “We are already providing interactive gaming products to some of our European and South American lottery customers and, with the combined resources of our interactive gaming acquisitions and GTech’s global market leadership of the lottery industry, we will be leading the convergence of the igaming and lottery industries.”
“We’re really excited to be showcasing our products as a group in Copenhagen,” said Dominic Mansour, head of Bingo operations.  “EiG marks the debut of our Games Studio, our internal innovation and game creation centre.  It brings together founding members from Dynamite Idea and Boss Media to ensure the highest level of creativity and new concepts and is responsible for creating ideas from scratch into innovative market leading games.”
An addition of seven new minigames and slot games (Hot Pursuit, Luxor Temple, Rockin´ Fruits, Irish Magic, Hells Bells, Burning Ocean, Spot of Luck) have been added to the already extensive GTech G2 games portfolio.
“Operators are finding that minigames, or side games, provide an excellent additional revenue stream,” said Simon Caddy, founder of Dynamite Idea and now Head of G2’s Games Studio creative think tank which will be launched during EiG in Copenhagen. “As part of GTech G2 now, we have more resources to develop new games and more operators have access to them.”
G2 will present a major update to its bingo software at EiG as well as the launch of the Games Studio and the latest casino software update which integrates tournaments with the Gaming Management System.
“We are very much looking forward to launching our dynamic portfolio,” said Mery Blomqvist, Head of Marketing and PR at GTech G2.  “And we’re really looking forward to socializing with our VIPs at our Executive Gala party which this year will be held on site at Tivoli Gardens.”

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