Sports betting firm signs Bundesliga sponsorship deal

German sports betting group Tipico has signed up to support the German Football League (DFL) in both Bundesliga and 2.Bundesliga domestic club competitions – the two top football leagues in Germany.

In an agreement signed with DFL subsidiary Bundesliga International, Tipico agreed to provide sponsorship through to the end of the 2020-21 season, serving as official betting partner and receiving advertising and promotional benefits that include media and digital opportunities.

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