Gaming Innovation Group has been granted permission for B2B sports betting in the UK by the Gambling Commission.
The B2B licence complements GiG’s existing software and B2C licence in the UK and will enable the company to offer its new sports betting services to existing white label customers as well as external brands operating in the UK market.
GiG’s sports betting portfolio consists of three modules which can be integrated as standalone products or bundled together with GIG Core for a complete solution. These include:
GiG Sports Connect – Proprietary odds and aggregated odds and data service
GiG Trader – State-of-the art trading tools and risk management platform
GiG Goal – Mobile-first front end and middleware solution
Rizk Casino will be the first of GiG’s internal operators to use the company’s sportsbook products and offering in the UK.