Bally add Ainsworth content to e-gaming platform

News on 27 Mar 2013

Bally Technologies, Inc., the US land and online gambling supplier, has signed another e-gaming related agreement, this one for a range of online casino games from Ainsworth Game Technology.

Ainsworth’s online gaming content will become available to Bally’s e-gaming platform customers, allowing them to deliver a wider range of quality games to their players. The content will also be available on Bally’s Remote Gaming Server for distribution in regulated markets.

Bally’s senior vice president of games, Derik Mooberry said of the deal Tuesday: “It continues our mission to provide our customers with best-in-class gaming content from top suppliers from across the globe.”

Bally is providing its e-gaming platform to the Golden Nugget casinos in Las Vegas and Atlantic City, N.J. The company has also announced an agreement to provide its e-gaming platform for Mohegan Sun’s casinos in Connecticut and Pennsylvania, and American Casino and Entertainment Properties’ Stratosphere Casino, Hotel & Tower, Aquarius Resort and Casino, and two Arizona Charlie’s casinos.

Scott Clarebrough, Ainsworth’s general manager strategy and development said: “Like Bally, we believe that a business-to-business approach to the online market allows our customers the best options for providing innovative and compelling content.”

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