Betgenius revamps brand identity

Data-driven software provider Betgenius has completed a brand overhaul with the launch of a new website and logo following its merger with Sporting Pulse International under a new parent company Genius Sports.

The London-headquartered company sports a new, modern and clean look which brings it in line with Genius Sports’ branding, designed to reflect the company’s core values of operating with innovation, intelligence and integrity, the company said.

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