Fresh8 to power dynamic video ads for Coral

UK bookmaker Coral will deploy dynamic video advertising across Facebook and Youtube through its partnership with Fresh8 Gaming.

Personalised, automatically generated video advertising real time offers and odds will enable the operator to deliver relevant, timeous content to its digital audience using Fresh8 Gaming technology.

“The automation and simplification of the video production process is a total game changer,” Paul Soithongsuk, senior mobile marketing manager at Coral, said.

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