U.S. MGT Capital Investments Inc. (MGT) is set to launch its first social daily fantasy sports game on Facebook.
Titled Daily Fantasy Legend (DFL), the offer is a free to play game for anyone aged 13 and up who has a Facebook acount.
Players can create fantasy lineups of real athletes and compete against teams assembled by others to obtain high point scores. Contests cover a wide spectrum of sports, including professional and college football, plus professional basketball, hockey, baseball and golf. Game styles include casual quick pick contests and the popular salary cap games.
Optional in-app currency purchases are also offered to extend and personalise players’ experiences.
“Social games are a key entertainment activity for millions of people online and MGT is first to market with the introduction of a full-scale social daily fantasy sports site,” said Robert Ladd, Chief Executive Officer of MGT.
“Our experience with operating the 3rd largest daily fantasy sports wagering platform, DraftDay, has enabled us to take this innovate step, and we believe Daily Fantasy Legend will broaden the market of DFS players and further contribute to the already explosive growth of the sector.”
Following the beta trial, which began yesterday, MGT expects full commercial launch of the offer in early November 2014.