Today, Intralot Inc., a subsidiary of Intralot Group in the USA, and Sportradar, reached agreement on a sports betting partnership for the US market. Under the terms of the deal, Sportradar will provide Intralot with all of its pre-match and live data requirements, including the official data feeds from all major US leagues. In turn, Intralot will supply this data to lotteries in the US including Washington DC, Montana, New Hampshire and New Mexico.
“Intralot is a highly respected leader in the US lottery market and renowned sportsbook operator around the world,” said Neale Deeley, Vice President of US Sales and Gaming, Sportradar. “We are delighted at the confidence Intralot has in our ability to deliver high quality betting services and we look forward to powering Intralot sportsbook operations in the US.”
“Sportradar’s commitment to the US market together with our existing long collaboration in the rest of the world were critical factors in our partnership process,” said Byron Boothe, Intralot Inc., Interim CEO. “As more states are set to legalize sports betting in the coming months and years, we knew we needed a partner with a similar vision as ours to fully maximize the opportunity. We’re excited for what the future holds.”