Sportsbook hires new marketing chief

News on 1 Jul 2015

188BET has announced the appointment of experienced marketer Karl Riley as head of marketing in Europe, Latin America and the UK.

Riley holds a Bachelor’s Degree, Business Studies and Finance, and a Masters Degree, Marketing and Consumer Behaviour, obtained between 1995 and 1999 from the Liverpool John Moores University.

His previous management posts have been with BetVictor (3 years) and Gala Coral group (a year) in the marketing discipline.

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