The Stars Group has confirmed media reports over the weekend (see previous reports) that former William Hill Online managing director Andrew Lee is to join group subsidiary BetStars as m.d. on January 29, taking over from Zeno Ossko who held the role since September 2016.
Lee will be based at the Stars Group headquarters on the Isle of Man with responsibilities for the performance, growth and strategic direction of the sports betting business.
“Andy is an experienced operator with proven credentials of developing an industry leading online and mobile sportsbook,” said Rafi Ashkenazi, CEO of The Stars Group. “We expect his appointment will help us achieve our aim of developing our sports betting business into a strong secondary customer acquisition channel to our leading poker business, improve its market share in our top European markets, and prepare it for future geographic expansion.
“I want to thank Zeno for his nurturing of BetStars into an emerging pan-European sportsbook, a period in which we recorded strong growth in players, engagement and wagering.”