Online gambling software and platform provider Nektan plc has chosen the Vegas Baby online casino to launch its new German-language offering, which includes a front-end entirely functional in German. boosting the developer's country-specific offering.
The product includes full customer relationship management (CRM) via Newlette, Nektan’s new partner CRM agency, and comes in response to client demand.
The company currently offers a range of sites in English and Swedish and plans to launch into additional countries with fully localised sites in early 2018. Nektan expects to have 10 German language localised sites live before the end of 2017.
Claire Osborne, commercial director, said in a company statement Thursday:
“It is important that our casinos are able to truly engage players and enable their employees to work in the local language. We are committed to providing this service in a growing range of markets. Following the launch of Vegas Baby in German, we will shortly announce further details on more country localisations, as we expand this strategy to incorporate other key and emerging markets.”