NYX Gaming Group expands relationship with SB&G

NYX Gaming Group has expanded its relationship with Sky Betting & Gaming (SB&G) following the successful launch of Sky Bet Italia on the OpenBet platform.

NYX, working with Sky Bet’s sportsbook team, is building a full roadmap of activity to support the rollout of further features and functionality and has agreed in principal to integrate its Open Gaming System (OGS) with Sky Bet Italia and Sky Bet UK.

Sky Bet will also expand its content development relationship with NYX, which will see the launch of 36 new gaming titles per annum. Work will be undertaken by NYX in partnership with Sky Bet’s internal game development unit, Core Gaming, with all games hosted and distributed by NYX.

In return, work will also begin on integrating Core Gaming’s casino content into NYX’s casino offering, giving the studio access to over 200 operators and the full-suite of tools and technology through NYX’s OGS platform.

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