PMU launch Pari Mutuel betting in Brazil

French operator Pari Mutuel Urbain (PMU) launched pari mutuel betting in partnership with the Jockey Club Brasileiro this past weekend enabling Brazilian punters access to French horserace betting.

The year-long partnership between PMU and Jockey Club Brasileiro has resulted in the development of a network of seventy-five points of sale in addition to a telephone and internet betting system which reportedly generates Euro 51.1 million of stakes.

“Our first year in Brazil has given rise to exciting prospects,” Alain Resplandy-Bernard, Deputy General Manager of the PMU, said. “We hope to triple stakes by 2020, enhance races and revitalize the Brazilian horse racing sector as a whole. This new pari mutuel betting development is, therefore, a major asset to strengthen our offer in order for us to reach our objectives.”

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