White label development studio launched by Yggdrasil

News on 14 Sep 2016

The Swedish online gambling games developer Yggdrasil Gaming has announced the launch of its proprietary White Label Studios, a ground-breaking new concept that will allow operators to leverage the provider’s developmental expertise to create bespoke slots content.

Operators using the new studio will be assigned a dedicated team that will produce fully customised, permanently exclusive content based upon Yggdrasil’s technology platform and promotional tools, the company announced in a statement Tuesday.

Clients will require minimal technical competence in games design, with White Label Studios handling the construction of the game client, provision of the remote game servers, performance testing, certification and translation.

Operators will also receive access to all current and future promotional tools, including BOOST and BRAG.

The statement notes that it should be possible for a provider to port an operator’s legacy games onto Yggdrasil’s iSENSE 2.0 platform, bringing the games all the benefits and promotional support of native Yggdrasil titles.

White Label Studios will have capacity for up to three partners by Q2 2017, with further capacity added during H2 2017.

Yggdrasil CEO Fredrik Elmqvist said:

“Yggdrasil White Label Studios allows us to make a strategic commitment with operators where we both focus on what we know best. An operator knows its customer base, brand and strategy better than anyone else, and we can now enable and deliver on that with our platform and developmental expertise.

“Exclusive and customised content is a key differentiator for operators, and it is far more cost-efficient for operators to work in partnership with Yggdrasil to develop this type of content.

“White-label solutions have proved extremely popular in this industry when it comes to platform provision, but this is the first time anyone has offered white-label game design. It is going to revolutionise the way slots are developed.”

More information on Yggdrasil White Label Studios here: http://yggdrasilwhitelabel.com/

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