Gamevy in IWG deal with sun bets

News on 5 Feb 2018

Instant Win Games developer Gamevy has clinched a deal with TabCorp and News UK joint venture Sun Bets for the integration of their instant win games.

Gamevy’s instant win games portfolio has proven popular and the company is further developing its ‘be the hero’ series of games which appeal to lottery, bingo and sports players.

The two companies have plans to create unique games to appeal specifically to their customers – blending a passion for sports with a love of thrilling action and massive jackpots, Gamevy’s chief commercial officer, Helen Walton, revealed.  The games will be launched as part of the Sun Vegas brand on the Sun Bets site.

“This is a great opportunity for us to work with one of the world’s great brands,” Walton said.  “We have some exciting plans for products that we’ll be building – football and fun for all!”

“We’re big fans of Gamevy’s type of entertainment – and we’re already coming up with some ideas that we know our players will love,” added Adam Ruffett, Director of Casino. “It’s great to have a creative and innovative partner to work with.”
Gamevy’s portfolio including 7-Up, Nerves of Steal, Diamond Deal and Red Card will be launching on Sun Bets in the next couple of weeks.

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