Betsson AB gaming subsidiary Betsson Malta reported on its 2012 fiscal period this week, delivering growth ahead of the market and continued financial stability.
Key performance highlights include:
– Revenues of SEK 2,203.7 million (2011: SEK 1,736.6 million)
– Gross profit of SEK 1,853.7 million (2011: SEK 1,428.9 million)
– Operating income increased to SEK 577.1 million (2011: SEK 559.7 million)
– Operating margin 26.2 percent (2011: 32.2 percent)
– Income before tax amounted to SEK 573.6 million (2011: SEK 555.4 million)
– Net Income of SEK 547.8 million (2011: SEK 527.8 million)
Casino games were Betsson’s biggest product accounting for 68 percent, followed by sportsbook with 23 percent, poker with 6 percent and other products accounting for the remaining 3 percent.
Betsson recorded a 58 percent increase over the same period last year in registered customers being 5,777,900 (2011: 3,662,400). Of these, 520 400 (2011: 403 600) were recorded as active, a 29 percent increase.
Looking ahead, the group's acquisition of NGG affords Betsson a stronger brand portfolio with a product mix more geared towards sportsbook which will result in a stronger presence in the market place, said a company statement. Expansion into Asia and its continued operations in the Italian market also remain a priority.
The firm will continue the development of its proprietary mobile sportsbook saying 80 percent of its brands are now covered from a mobile perspective, a channel it believes will become increasingly important for the e-gaming industry.
Magnus Silfverberg, president and chief executive officer commenting on the results, said:
“We accomplished a lot in 2012 within the Betsson Group. One of the major events was the acquisition of NGG. This acquisition gives Betsson a stronger brand portfolio, a product mix more geared towards Sportsbook, and a stronger presence in the market-place.
“Today, Betsson is the largest non state-owned publicly traded online gaming operator in the Nordic countries. With that said, we believe that there is still plenty of room for growth in this market. These growth initiatives, together with the product and brand expansion on Betsson’s core markets, will enable the Group to continue growing faster than the market and to continue building a stronger company for the future, drawing on our experience from 50 years of embracing change.”